Oct 5, 2026

Itos

itos is an AI agenda for people who work in events. This project focused on turning scattered client chats into one clear task list for each event.

BUENOS AIRES, ARGENTINA

Oct 5, 2026

Itos

itos is an AI agenda for people who work in events. This project focused on turning scattered client chats into one clear task list for each event.

BUENOS AIRES, ARGENTINA

The Challenge

People who work in events organize everything for others, but no one organizes it for them. Requests arrive as audios, chats, emails and phone calls, so tasks get lost. They spend almost two full days a week on unpaid admin work. The challenge was to design a tool that turns all this chaos into one clear agenda without adding extra work.

The Solution

We researched event workers in depth, mapping how requests reach them.


I designed an agenda where every event holds its own tasks, sorted by dragging, plus an AI assistant that turns chats into to-dos.

The product was designed to fit every event trade, from DJs to caterers, and lets users add tasks just by telling itos, as if talking to a friend.

Outcome

The project gave me hands-on experience designing AI-powered products. I left with a deeper understanding of user research, conversational interfaces, and how to turn messy day-to-day work into simple tools people enjoy.

A few recent projects where insight met design

Built for products that aimed to truly serve users

Always happy to connect — whether to chat ideas or just say hello

You’ll often find me crafting concepts, exploring new tools, or jotting down insights

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